How small businesses can use IP law to combat foreign counterfeiting – Reagan Seidler speaks to CBC News
Recently, Associate Reagan Seidler spoke with CBC News on foreign counterfeiting.
“No creator is safe from counterfeiting,” Reagan told CBC.
“Counterfeiting hurts businesses. It discourages people from bringing new, inventive products to market. But it also hurts consumers. No one wants to get a knockoff product when they’re expecting the real thing.”
So, what can small businesses do? Reagan suggests sellers should register copyrights on their product photos. “If those photos appear on phony listings online, they can submit a complaint to the e-commerce platform, and base the complaint on copyright infringement of their product photo.”
Businesses with high-selling items can further protect their product designs with industrial design registrations.
About Smart & Biggar
Related News & Media
Montréal partner Ekaterina Tsimberis spoke with CBC about the protected geographical indication ‘Scotch Whisky’ in a court battle between a Vancouver Island whisky maker and the Scotch Whisky Associat...Read More
IP LitigatorThe Federal Court issued its decision in Subway IP LLC v Budway, Cannabis & Wellness Store 2021 FC 583, a case involving a cannabis retailer that knowingly adopted a parody mark in connection with...Read More